Greencraig Pods

The Site

Greencraig is a small, family-run site on a working farm at Drybridge, three miles above Buckie and on the North East 250 route. It has warm timber glamping pods with their own wet rooms, level pitches for caravans and motorhomes, and grass pitches for tents.

There’s a shower block, a wee shop for the essentials and a barbecue hut, with the Moray Firth about ten minutes down the road.

The Challenge

Guests choosing somewhere to stay want to see exactly what they’re getting, what it costs and whether it’s free on their dates. The new site had to show off the pods and the setting, make prices clear for each kind of stay, and make booking direct quick and easy.

• Show the pods, the pitches and the big skies at their best
• Clear prices for pods, caravans and tents
• Checking availability and booking in a few taps, on any phone
• Answer guests’ questions before they arrive

The Solution

I designed and built a new website from scratch, with Fraunces headings, Manrope for the text, and a palette of fresh lime, teal and deep plum on cream that suits the farm and the evening light.

A “Plan your stay” bar, with arrival and departure dates and the kind of stay, takes guests straight to the booking system to check availability and book direct.

• A page for each way to stay: glamping pods from £90 a night, caravan and motorhome pitches from £25, and tent pitches from £12
• A walk-round of the pods: tap each feature (the deck, living space, kitchenette, bedroom and wet room) to see it
• An Explore Moray page of the coast, distilleries and days out, with how far each one is from the farm
• A gallery of real photos, opening larger with a tap
• Guest reviews, answers to the questions people ask before they book, and a Good to know page with the site information and damages policy
• A contact page with directions to the farm

The outcome

The new site shows Greencraig the way guests will find it: warm pods, neat pitches and big skies over the Moray Firth.

Every kind of stay has its own page and price, and the Plan your stay bar on the main pages takes guests from looking to booking direct in a few taps.

Screens from the site